Artificial intelligence (AI) refers to technology that enables computers and machines to simulate human behaviour and problem-solving capabilities. By analysing data, understanding language, and recognising patterns, AI could perform tasks that would otherwise require human intervention.
Organisations can enhance their operations and drive growth using AI:
- Automating Repetitive Task: AI can handle data-driven, repetitive tasks like data entry, freeing up human resources for more strategic work.
- Enhancing Customer Experiences: AI-powered chatbots provide readily available customer support, improving satisfaction. Personalised recommendations enhance user experiences.
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